ASPCA
Sponsorship Proposal
Associate Sponsor
Status: Limited to two sponsors per category
Pre-Event Promotion/Advertising/Publicity
Name/logo on:
Brochure/entry forms distributed to pet suppliers, dog service providers, restaurants and other retail outlets throughout New York City and mailed to 50,000 ASPCA members Posters distributed throughout New York City
- Newspaper advertising
- Transit ads run on 100% of Manhattan buses and 25% of New York City subways
Name/logo featured in full-page ad featured in ASPCA Animal Watch, the Society’s quarterly national magazine, reaching over I million readers
Name/logo featured in Tail Blazers, the official ASPCA Dog Walk newsletter, mailed to all past participantsName listed in press releases and opportunity to insert a sponsor press release into press kits
Day of Event Exposure
Name/logo on:
- T-shirts distributed to all registrants and wom by all event personnel
- Site banners
- Schedule of events given to all participants and observers
- On-site day of the event sponsor exhibit booth to sample product and/or distribute literature
Insert sponsor sample/promotional materials in doggie bags distributed to all registrants
Display sponsor banners and flagging around the event site
Present stage demonstration or promotion during the event
Introduction of a company representative during the opening ceremony
Five (5) passes to VIP hospitality tent
Name listed in press releases and opportunity to insert a sponsor press release into press kits
Post-Event Exposure
Name/logo on congratulatory/pledge reminder postcards mailed to all registrants immediately following the event
Name listed in the post-event article featured in ASPCA Animal Watch, the Society’s national magazine and in Tail Blazers, the ASPCA’s Dog Walk newsletter.
Courtesy of
424 East 92nd Street
New York, NY 10128-6804
212-876-7700
www.aspca.org