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Still thinking about whether you should get your pet microchipped? Check out this story of a woman reunited with her dog after ten years. The reason? The dog’s microchip was linked back to his mom from ten years earlier. Thanks to Petfinder’s Chip FurKeeps program, it’s a lot easier for …

A new law in Great Britain requires that all dogs must be microchipped by 2016 “or else,” according to Gllian Pensavalle on Buzz:60. The “or else,” in this case, is a fine that amounts to about $800 in U.S. currency. Ouch! (Cats, by the way, are exempt from the new law.) …

Seven years ago yesterday, on August 29, 2005, Hurricane Katrina struck New Orleans. After the levees failed, my husband and I traveled to the rescued-animal staging area in Gonzales, LA. Hundreds of animals were being rescued and brought there each day. One thing we remember vividly is a horse whose …

Because Sunny’s microchip had up-to-date contact info, his mom heard from HomeAgain before she even knew he was missing. We at Petfinder are big believers in microchipping — and a recent study of pets in shelters shows that microchipped dogs are twice as likely (and cats are twenty times more …